- Our programmatic ecosystem
we make display advertising effective again
Today, the purchase of display advertising campaigns is burdened with the huge risk of the so-called 'budget burnout'. The market offer, often very expensive, does not generate satisfactory results for most brands. The problem is the emission of ads based only on the content of the target page (car ads are emitted on automotive websites).
Modern display campaigns should be based solely on data and machine learning. Data can be obtained from the customer. On this basis, dynamic user segments interested in the offer should be created, which are then emitted with the appropriate frequency, tailored to their current needs.
Our programmatic ecosystem based on DMP (Data Management Platform) - a unique technology for data collection, optimisation and modelling, and DSP (Demand Side Platform) - a technology for display and native campaigns, based on such collected data, allows us to achieve above-average efficiency.
We invite you to test our solutions to make display advertising effective again.
Bidlab Sp. z o.o. - Performance Marketing Boutique
Share capital: PLN 570,300. Paid in full.